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Discussion Starter · #1 ·
Little top ten put together by Market Watch places the ILX as the 4th most unwanted car in America by consumers. Granted they dont give any specific metric for measuring but considering they make mention of the ILX's abysmal sales year last year and the fact that sales have picked well up for 2013 means thats what they likely went off. Although I'd say a good chunk of ILX's lost sales last year were due to the early recall. 4,000 ILX's sold through August 2012, 14,000 ILX's sold through August 2013.

Cars Americans don
 

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a lot of people i've spoken to say they don't want to pay more for a fancy Civic.
even on the streets i don't see many ILX's. as you get into busy cities you'll see more of them but so far it's nothing impressive
 

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You can't argue with the numbers. The ILX doesn't sell well at all. I don't think it is a stretch from that fact to conclude that Americans don't really want the ILX. The bigger question is what is Acura planning on doing about it? What changes can Acura make to rescue this model and bring some positive press to themselves (other than the great press that the NSX generates?)
 

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lol I love this.

Like I said a while back. I hope the ILX sells so bad it gets dropped off in the next few years. Less people driving it the better I say.
\

+1

If it does get dropped off it would only mean more value for the car!

I can totally see all the cars around me double-taking when they see me driving :D
 

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Discussion Starter · #10 ·
well i wonder if that 14,000 ILXs YTD is about to get hammered because of the extra competition the CLA is about to bring. People won't justify the $30K on a fancy civic but they will justify the $30K for a cheap Mercedes...
 

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See, existing Merc owners are going to hate on the CLA just like TL and TSX guys hate the ILX.
Same for the A3. The A3 wagon is already hated by the nicer audi owners.

It'll be easy to upsell someone from a lexus to a cla but from a higher merc to a cla, no way.
 

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The ILX fits in that weird price point that is right above economy cars and right below other entry level luxury sedans. People either go for something cheaper that they can fully load and be equally as happy in, or they shell out a few extra thousand and get something that is a step up from the ILX. I think that is a large part to do with the ILXs poor sales. No other luxury sedan has a MSRP as low as $26,900. Is that value, or cheapness?
 

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The ILX fits in that weird price point that is right above economy cars and right below other entry level luxury sedans. People either go for something cheaper that they can fully load and be equally as happy in, or they shell out a few extra thousand and get something that is a step up from the ILX. I think that is a large part to do with the ILXs poor sales. No other luxury sedan has a MSRP as low as $26,900. Is that value, or cheapness?
I bought my 2014 2.4 premium for $26K + Tax/License.
 

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See, existing Merc owners are going to hate on the CLA just like TL and TSX guys hate the ILX.
Same for the A3. The A3 wagon is already hated by the nicer audi owners.

It'll be easy to upsell someone from a lexus to a cla but from a higher merc to a cla, no way.
I like all Acuras equally. I think the ILX is one of Acuras best cars right now apart from the AWD 6 speed TL.

Except maybe the new TSXs. Not really a huge fan of them. Really like the 04-08 TSXs though.
 

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I believe the metrics they used was days of inventory on dealer lots. I know I'm beating a dead horse here but Torrance has shown they are clueless on marketing this car and giving it the proper drivetrain
 

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I believe the metrics they used was days of inventory on dealer lots. I know I'm beating a dead horse here but Torrance has shown they are clueless on marketing this car and giving it the proper drivetrain
Across the board Acura fails to better their brand. What they need to do is get some enthusiasts on board, just look how great the Scion FR-S turned out to be. Toyota Corp is doing something right. They're going right to people that properly represent the demographic that wants specific cars from them and building off of that.

I feel the ILX will forever only be a fun a-to-b car and nothing more.
 

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What else is there than a fun a to b car? Its an entry level luxury. Fun a to be with luxury and style is all it is supposed to be.

Frankly I think what pretty much all of you want to see in Acura is NOT what Acura wants to be. You all want quick cars, like the FRS just mentioned. So go buy an FRS or BRZ. Acura is a LUXURY brand and will never ever make a sports car minus the NSX. DEAL WITH IT. It is a luxury brand competing with Lexus and Infiniti. NOT Toyota or Subaru.

The RDX and MDX have been good sellers in the last generations. Yes the older TLs are more popular but not in the demograph of people with money. Its popular in the second hand owner/tuner demograph. All the TL owners I see are trying to do weight reduction and becauseracecar builds. Its like Acura is stuck in the 90s and people just wont let them leave.

(I say this with a grain of salt) but Acura wants NOTHING to do with the sporty fun to drive segment. Sure they have a NSX but the team producing the NSX is entirely different than the team thinking up the rest of the line up.


Acura is a luxury brand. PERIOD. Sure they have a exotic/super car, good luck buying that. Until then if you want something sporty go buy the SI or FRS. But come on guys, stop brining Acura down by judging them to standards they dont care to meet.
 

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But come on guys, stop brining Acura down by judging them to standards they dont care to meet.
Not to come off like a smartass but what criteria do we judge them by ? Bring back precision crafted performance IMHO
 
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I purchased my 2014 ilx at a little below $3000 MSRP. Acura is trying to move these cars, and it trickles down to the dealers. So I agree it is priced a bit high, even for my tastes, but you get what you pay for people.

Let the critics hate. Let the market go on and buy the rest of that junk American automakers are still trying to shove down their throats. All the yuppies can go splurge on their overpriced european luxury imports. In the end, brands like Acura, Lexus, and Infiniti always finish ahead with a better lifetime to cost ownership.

The ilx is the direction cars should be going. It is probably the pinnacle of FWD sedan economy and performance. The only reason I moved away from my 1999 Infiniti G20 is because the ilx finally came along and I needed something newer. I loved the FWD SR20 and 5 speed, but the K24 matted to a 6 speed is more enjoyable (I just need to find an LSD transmission in the future to satisfy the only void I wish Acura would have covered, they did drop the ball hard there).

You can't make everyone happy I guess.
 
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