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Acura ILX to be Tweaked for Better Value

1601 Views 1 Reply 2 Participants Last post by  cfrp

Acura is set to rethink its entry-level ILX sedan with the goal of shedding its “near luxury” image.

“(The ILX is) not hitting our sales expectations,” American Honda president John Mendel said to reporters at the L.A. Auto Show last November.

“Consumers have told us they like the 2.4L and they wish they had an automatic, but they say the midrange vehicle is underpowered and they don’t see the value in it.”
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Uhmm. I think anyone could have told you that.

2.0L entry level luxury car? Maybe if it was the K20 200hp 2.0L people wouldn't mind as much.

They don't see the value in it because of something called the Honda Civic

Very interested in what will come of this.

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